Introducing ClinRef · For ophthalmic surgeons
The referral platform that makes opticians want to refer to you.
ClinRef was developed with UK optometrists and shaped by surgeons using it in real clinical practice. It removes every excuse not to refer, so more patients reach you, faster.

Already in clinical use
Ophthalmic referral software, already in clinical use.
THE PROBLEM
Clunky referral software costs you referrals.
When the referral process is slow, confusing, or expensive for the optometrist, some of them simply won’t bother, or they’ll send the referral elsewhere. Quotas, per-question charges and clunky forms don’t just frustrate your referring network. They quietly cost your practice patients.
Clunky software puts opticians off referring at all
Referrals arrive incomplete or inconsistent, costing your team time to chase
Quotas and per-question charges create friction right when a patient needs referring
Generic practice software built by people who’ve never sent or received a referral
No simple way to keep your referring network engaged and loyal
Practice managers are bogged down by paperwork rather than clinical support, increasing operational costs.
The result is a system that quietly discourages referrals, right when a patient needs one.
THE SOLUTION
Built with optometrists. Shaped by surgeons.

ClinRef was developed with the people who actually use it: optometrists referring patients, and surgeons receiving them. Every screen is designed to be quick for the optometrist and clear for the surgeon, so the whole pipeline moves faster from end to end.
When you give your referring network something this easy to use, they keep choosing you. That’s the real value.
ClinRef helps you build a referral pipeline your practice can rely on.
WHY SURGEONS CHOOSE CLINREF
“I use ClinRef because it’s the easiest way for referrals to be managed from start to finish.”
— Dr Naing Tint, Eye Surgery Scotland, Edinburgh & Glasgow
Give your referring network a reason to choose you
Manage every referral end to end, without chasing paperwork
Keep optometrists engaged with a platform they enjoy using
SOFTWARE FEATURES
Everything a referral pipeline needs, built in.
01
Secure online referral forms
Optometrists complete clinical referral forms online, built specifically for ophthalmic cases. No generic templates, no missing information.

02
Dashboards for every role
Surgeons and optometrists each get a dashboard built for how they actually work. See referrals, statuses and next steps at a glance.

03
Instant PDF generation
Transform any case into a polished PDF document instantly, eliminating manual data entry and improving record keeping quality.

04
Automatic email updates
Real-time alerts keep every stakeholder informed. Eliminate follow-up calls by providing immediate clarity on the referral's journey.
05
Advice and guidance, built in
Every referral has its own Ask A Question thread, so surgeons and optometrists can work through a query together without a phone call.
06
Appointment booking with calendar invites
Appointments come with calendar files attached, so nothing gets missed or double-booked.
07
Payment tracking
Keep track of what's owed and what's been paid, without a separate spreadsheet, at the push of a button.
08
Surgeon's notes shared back
Surgeons can send notes straight back to the referring optometrist, closing the loop properly.
09
Multi-practice support
Invite your entire referring network in a few clicks. Every optometrist gets their own secure login, linked to your practice.
10
Clinical image uploads
Attach fundus photos and other clinical images directly to a referral, so the surgeon has the full picture without chasing a separate file.
11
Pre and post-op media links
Surgeons can attach their own pre and post-op video guidance to a case, for patient education or post-consultation outcomes.
12
Optom Referral Reports
A clear instantaneous picture of where referrals are coming from and how your network is performing.
BENEFITS
Built for results, not red tape.
Win more referrals
When your referring network finds ClinRef easy to use, they keep sending referrals your way.
Built with the people who use it
Developed with optometrists and refined by surgeons in real clinical use, not guessed at from a distance.
No quotas, no penalty for referring
Give your network unlimited use, with no limit waiting to charge you or them.
Asking a question is free
Some platforms charge every time. ClinRef never does.
Full visibility for everyone
Optometrists know exactly what's happening with their patient, and your team sees every referral in one place.
A proper audit trail
Every referral, message and interaction is logged, ready for compliance if you ever need it.
Data held securely in Europe
Built with GDPR in mind from day one.
WHY CLINREF
Built with the people who use it, not guessed at from a distance.
Most referral systems feel like they were designed by people who’ve never sent or received a referral. ClinRef was developed with optometrists and refined by surgeons, so every screen does the job properly for both sides.
Security & trust
Built on secure infrastructure, not bolted on as an afterthought.
Built on secure infrastructure, not bolted on as an afterthought.
Secure infrastructure
Hosted on AWS in EU regions, with managed backups and platform-level controls inherited from one of the most audited cloud environments in the world.
End-to-end encryption
Every connection to ClinRef is encrypted in transit. Data is encrypted at rest using AES-256.
GDPR
Designed with UK GDPR in mind from the first line of code, not retrofitted to it later.
Access control by design
Each practice can only ever see its own referrals and data, enforced at the database level, not just in the interface.
PRICING
One flat fee.
No limits.
No catches.
No contracts.
Other platforms set a quota on referrals, then charge once your network goes over it. Some even charge every time an optometrist asks a question. ClinRef runs on one flat fee for your practice, covering unlimited referrals and your whole referring network.
Flat fee
Per practice, per month
Unlimited referrals
Unlimited optometrists
No charge for asking a question
No surprise invoices
